There are quite a few things that you can do with regards to image SEO in order to make your content more discoverable. First, make sure that you are using relevant and accurate alt text to improve your user accessibility and SEO in general. Next, use captions to describe an image as this will help you show others what the image represents. Finally, make sure to compress your images for a faster loading time, as no visitors want to wait minutes for an image to load.
- When people go to look something up, they don’t just want to read about it, they want to see it.
- Using images is important, but it’s even better if you include captions with the image.
- You should also name your images before you upload them, your file name impacts how easy it is to see on the search engine.
“Plus, as HubSpot’s Marketing Manager Kristen Baker told me, “After running an image experiment on the HubSpot Blog, I discovered that ranking in Google’s image packs increases impressions and clicks to our content.””
Read more: https://blog.hubspot.com/marketing/image-seo
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