Link building is an SEO strategy that is used to increase traffic and rankings in search results. A link simply allows visitors to go from one page to another by clicking on hyperlinked text. Links can be attached to text, images, or videos. Link building is very important, and since so many people abuse the system via building poor links, Google has changed it's algorithm. High-quality links are essential if you want to move up regarding SEO, so they need to be relevant to your niche.
- A link lets a visitor jump from a page to a new page by clicking on it, and can be attached to text, images and videos.
- Link building is how you get links placed on other websites that point to your site. It's essential to build high-quality links.
- There are a few different types of links such as internal links, and external links. Internal links are on the same site, whereas external point to a different site.
"To get results, link building must be done after a good SEO foundation has been established, unique quality content published and on-page SEO completed."