The results are in and it appears that when you use video with your social media posts you will expect almost 50% more viewers. Using videos makes the message more personal for the viewer. If you can covert target audiences into actual members then prepare to be at the top of the food chain this year. This report also show that social media is looking to exceed 3 billion users and making the newest and latest in technology an action rather then event. Now even the little guy can tap into this new form of interaction.
- Generating "shares" and "likes" is essential to most businesses's online marketing strategy.
- Video content is significantly more likely to be shared by viewers than other content.
- Videos can be easily created with something as simple as a smartphone, and will connect effectively with the viewers.
"The goal is to identify the trends around the content they are creating in video, how-to content, remixing and more."