You want to make sure your technology is ready to go and you have plans set for creating the content in full. You can use services like Zoom to create video content which also allows you to download audio snippets for podcasts. You can then transcribe the audio for blog posts as an additional form of media from the same content. Temi is a program that will allow you to transcribe audio using machine learning for only a quarter a minute.
- Creating visual/audio media is time-consuming and painstaking work. Therefore marketers like to repurpose their videos for other sites. Podcasts can become social media fodder.
- A great time-saver and repurpose tool, Zoom Cloud lets users separate the capture of audio and video components.
- Having the audio separate is a time-saver for podcasters. And you still have a good video that with an editor can become a YouTube video feature.
"Before recording a video, make sure you’re set up to capture the maximum amount of content including both video and audio."