New customer service trends seem to emerge every day, so keeping up can feel like quite the challenge. Mobile is becoming not only the new digital hub, but also the bridge to the physical world. That’s why mobile will affect more than just your digital operations — it will transform your … [Read more...]

There are many ways that you can creatively repurpose your content that performed at a high level in the past. Most marketers create a new piece of content about once a day, and repurposing your content allows you to do more with less which will ease stress. You also want to make sure that you are … [Read more...]

There are many reasons that your marketing strategy must include social media. Customers are extremely active on social media platforms due to the advancement of technology and vast smart phone use. Social media platforms also will help you build brand awareness because of how many people you can … [Read more...]

If you have a small business, you likely have a lot of other things to take care of and don't have the time to use social media all that often for promoting your business, but this can be a great way to get to know your customer base if you can find a way to make it work. There are so many different … [Read more...]

Learning how to use social media for your small business is a valuable tool that can lead to success. You can use your social media platforms in order to connect with your customers as well as market towards your target audience. You also can build brand recognition as your brand will be more … [Read more...]

Before you start an online business, you have to develop a high-functioning website. We cannot discuss local SEO tips without looking at the keywords as they are the foundation of SEO. You need to do keyword research first and establish the best keywords for your website to rank for. The use of … [Read more...]

Optimization of your webpages for search engines is a direct way of attracting traffic to your page. Since this traffic is organic, the impact on sales and revenue is significant. Furthermore, this method of revenue growth is much more effective than advertising and provides higher return on your … [Read more...]

There is many different ways that you can repurpose old content in a way that will be valuable to you. Repurposing content will allow you to reach a new audience and will also get you the most out of each content piece. Some content that is typically repurposed include content that has been very … [Read more...]

Content marketers know that digital content needs to be engaging, relevant and published somewhat regularly. Optimization of content is important for search rankings and it should be part of any digital strategy. Many professionals miss the opportunity by not optimizing content that already exists … [Read more...]

Digital content is an important part of any commercial website, and visual elements are the ones that play a key role in establishing superior experience. Visitors are influenced by visual characteristics and they often define the brand. Optimizing search engine for visual elements is a task that is … [Read more...]