If you want to know what “good content” is, than think about content that will include a good experience to anyone looking for something specific. Everyone wants faster quality content as well as the best quality content. There are four elements that are essential to making good content, the first is ensuring the content is relevant to the person, and of course it also has to be stimulating, intellectual and of course, resonant emotionally. These are the four main essential elements.
- A Google survey revealed that people want branded content to be relevant to them.
- Good content is sensorially stimulating, emotionally resonant, and makes the reader feel represented.
- Track conversion and bounce rates of content pages to see what is working.
“Making regular content nowadays is not enough anymore. It’s necessary to deliver a good experience and interactions that can be consumed faster and with quality.”