You search engine optimization strategy focuses on many aspects of digital marketing, but it is likely that it does not address plagiarism. In general, plagiarism is considered as an offense, and search engines, in their algorithm, have propensity to taken that into account when they rank websites. Every good strategy should, therefore, focus on creating content that does not contain elements of plagiarism. There are tools that you can deploy in order to do this check relatively quickly.
- Plagiarism can not only damage your reputation, but can also damage your business especially in the Social Media Platforms.
- There are some key factors that play in searching for a company or business and one factor is that plagiarism free search will show up first.
- Cite your sources. It is very important to show where your information came from and shows that you are credible.
“You should prepare content that helps the user. The content should be your own, all the ideas mentioned in the article should not be copied from other references. It’s okay to research content but it’s not okay to steal ideas.”