People often believe that if they set up a website, people will automatically find it and the business will come. But this isn’t the case, and over three quarters of business owners admit that they struggle to be seen online. And while many people believe that it is easier for big companies to be seen, smaller companies can be competitive for local keywords. And a good local SEO strategy is the key. Research supports the need for good local SEO – about a third of people go online multiple times a week looking for local businesses.
- Local SEO is the practice of optimizing your SEO for local customers, who can be very valuable.
- There are several ways to improve your local SEO through Google.
- Here are some ways that you can figure out the best local keywords for your local SEO optimization.
“Local keyword research should be an essential part of any small business marketing plan.”