So you have something awesome and you want to share it with the world but how when nobody knows anything about you? You first want to be ready for whoever lands on your site. No mess or clutter but a few attention grabbers to begin with and of course never forget a subscribe option. Next have a Q & … [Read more...]
Don’t Obsess Over Search Rankings; Do This Instead
There is a method to the SEO madness and lets take a look at that. You first obligation is to get a birds eye view of competitors, your business and your customers. There is something called the PDCA method meaning; Plan, do, check, act. The specifics are pretty self explanatory. You should be more … [Read more...]
4 on-page SEO strategies most people let slip through the cracks
It's a digital marketer's job to always keep a finger on the pulse of the latest trends in SEO tactics. However, don't turn your back entirely on the tried and tried methods, like On-Page. Sometimes if it isn't broke, don't fix it. Thankfully, the Hoth has created a guide detailing the best on page … [Read more...]
Global Artificial Intelligence in Social Media Market Growth Opportunities & Factors and Profit …
MarketResearch.biz has released an analytical report on Global Artificial Intelligence in Social Media with a free sample and a more extended, pay-to-view version. Segmented by technology, region, market share, and industry usage, the report consists of business analytics over the last five years as … [Read more...]
9 Essential Elements of Effective Content Marketing
Writing and content marketing are like peanut butter and jelly. They need each other desperately. Quality content marketing equates to great writing, and when your product is finished, it has to to be marketed well to sell. So if you're looking for recognition, you might want to consider taking … [Read more...]
The 5 Things Every (Great) Marketing Story Needs
When making a name for yourself in the business world, there's a strategy that is really helpful. The story you tell about the birth of your business. First there needs to be a customer who can benefit from your services, as well as an obstacle that was standing in the way of making the business … [Read more...]
The Unicorn of Content Marketing: The Mailbox NOT the Inbox
Direct marketing is so rare these days that people actually remember when it arrived in the mail. Strategies for content marketing can always benefit from offline content as well. When writing offline content, keep your message short and concise. After all, ink is expensive. 3D mailings are a great … [Read more...]
In 2020, content diversification will be brands’ top challenge and opportunity
A recent report suggested that in 2020 linear budgets will drop below 30% for the first time ever. For marketers the question is whose dollars are part of the spending gap and where will they spend their money. With the advent of streaming services, television ads are no longer the best way to go. … [Read more...]
How to Get the Marketing Performance Insights Your Team Needs
With advances made to modern digital marketing, many channels exist for businesses to provide communication and content with their customers. However, with so many different, varied, and unique ways of contact, there is often different oversight and goals. It is most beneficial and profitable to … [Read more...]
20 Predictions for Social Media Marketing in 2020
The overall trends in social media marketing have indicated several new trends for the upcoming year. With political ads banned on twitter, and discussed in congress, political content has had to evolve to live on several platforms. Instagram has risen through the ranks, edging aside Snapchat and … [Read more...]