In order to stay ahead in the business world, and to promote your small business or company to the highest extent that you can, you have a duty to understand and implement new and innovative marketing tactics. The marketing world is a complicated one, but experts in the field are always researching and developing new tactics in order for your small business marketing to improve. Marketing is essential for success, and you should stay ahead of the trends.
Key Takeaways:
- With more than 500 million users publishing stories each day, stories appear to be replacing updates among many young internet users.
- Authenticity is key to making successful social media stories, and one reason for their popularity is that they feel unedited.
- Google’s “Natural Language” tool can help find and analyze the core concepts and entities within a body of content, which can in turn help you write your own original content.
“Embraced semantic text searches are becoming more important than keywords. There are many tools available to help you match up the customer’s search with your product. Al-drive personalization is driving loyalty and buying decisions.”
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