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How to leverage content to keep people on your website longer

May 25, 2020 By Team Writer Leave a Comment

Getting traffic for your web site is only half the battle, you also have to worry about keeping people there. All the traffic in the world won’t amount to much if you aren’t turning that traffic into leads or customers. Make sure your content is engaging, and make sure your paragraphs aren’t too long and don’t run on for too long about the same thing over and over again. You will also want to engage them with a lot of visual content as well.

Key Takeaways:

  • One of the most important reasons that you’d want someone on your website for a long period of time is that would mean a greater chance for them to sign up to your site.
  • Don’t write long paragraphs and instead use visual content such as images and videos to make the content more fun and unique.
  • Interlink your content as that will help boost your website with regards to the SEO algorithm but will also get more eyes on your other content pieces.

“It’s not enough to optimize your website for mobile devices and ensure it’s responsive; you also need to make sure that the actual content is easy to read, even on a small screen. You can see how many people visit your website from various devices by logging into your Google Analytics account and visiting Audience/Mobile reports.”

Read more: https://www.smartinsights.com/content-management/leverage-content-keep-people-website-longer/

Related posts:

  1. 5 Basic SEO Principles to Increase Your Website Traffic – Multichannel Merchant
  2. Image SEO 101: How To Optimize Your Website’s Visual Content
  3. 3 Ways to Leverage Existing Content on your website for SEO
  4. Quick and Sharp: 5 Pro Tips to Optimize an Email for Mobile

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