I didn’t need Google’s approval of OptiLink. They never were able to detect it, or even materially impact my sales, but banning my affiliates? That’s not okay. I don't recall exactly when it started, but it wasn't more than a month or six weeks after release and started with just the two largest sellers other than Michael. Strangely, Planet Ocean News, my 2nd largest affiliate, started … [Read More...]
Prior Features
The Launch - and Repercussions - of OptiLink
It’s hard to explain the stress of that time, but as I write this account, I can feel it all over again. I knew that what I had found would revolutionize SEO, but to profit from it, I had to be first! But I had no idea how much time I had.. Was someone a week away from releasing the same … [Read More...]
The One Sentence That Birthed OptiLink
You almost never know how important something is while it's happening. This was one of the most pivotal moments in my life, then and since, but I would not see that until much later. At the time, I was 46, married, one of two children still at home, and doing contracting in addition to various … [Read More...]
OptiLink: The start of an era, now 20 years ago
On May 22, 2002, at 2PM Pacific time, Michael Campbell announced OptiLink to his newsletter subscribers. This was the first of three ground-breaking tools that “put me on the map” in SEO virtually overnight. About time too! I'd been struggling online since 1995. OptiLink changed everything for … [Read More...]
Summaries
The Benefits of Automation for Digital Marketing
Automation for digital marketing has several benefits for businesses that can make them more productive and efficient. In a world that has changed significantly over the past … [Read More...]
SEO Keyword Rankings: Choosing the Right Terms to Rank #1 on Google
The ranking of SEO (search engine optimization) keywords for your website is very important if you to to maximize the amount of hits and clicks. A higher ranking will not only … [Read More...]
How to Generate More Leads Through Your Online Marketing Campaigns
Online marketing campaigns strive to generate more leads and thus have a greater chance of getting more customers and sales. There are many strategies which can be used to … [Read More...]
12 Ways to Have SEO Success With Google in 2022
SEO is constantly changing. As soon as you get used to one algorithm with Google, something changes. But no matter how the algorithm changes, there will always be tried and … [Read More...]