Digital marketing has many more advantages over traditional marketing. This has become ever more apparently while many are working at home due to the Covid-19 pandemic. With digital marketing you can expand your reach to millions at a lower cost. Not everyone is going to be your target demographic but as you get into smaller niche's someone is bound to buy your product. You still want to employ traditional marketing to multiply your outreach but digital is the future and present.
- Digital marketing has many advantages over traditional marketing. Getting to build your brand in real time without annoying your customers can only happen online.
- While digital marketing is superior, it is important not to discount traditional marketing as a way to target a local audience and build a closer connection.
- Digital marketing allows for a higher engagement and a more precise control of who you get to target.
"Digital or online marketing is the marketing mode of the global village. It is only obvious that the era of the internet will have its influence in every realm of life."