Despite having no direct influence on Google's SEO rankings, meta tags are important. They can affect Google’s indexing of your site, boost your keywords ranking, and improve the user's site experience. There are several different meta tags, including title tags, meta descriptions that go below the title, and alt tags, which optimize images. To properly use meta tags, keep them below 60 or so characters and include one or two important keywords. Use modifiers such as "best," "top," "current," etc. Also, make every meta tag unique. By mastering meta tags, you can increase your website views and SEO ranking.
- Meta tags are still very relevant to SEO or search engine optimization. They affect Google's indexing, keyword ranking, and influence user experience.
- Title tags are probably the most important tags to use and get right. They display above page description and guide the viewers initial response.
- Best practices for meta tags include keeping is short, using keywords, including branding, and using modifiers.
"Within the constantly shifting guidelines for what does and doesn’t boost a website’s SEO, meta tags typically don't garner much attention."
Read more: https://www.entrepreneur.com/article/344233