Long-form content is great for websites since the large amount of information often proves valuable to the reader. As opposed to short-form content, which offers quick explanations or definitions, long-form content allows readers to view your site as a source of knowledge, rather than a regurgitation of common themes. To create this type of content, you should section off main ideas and organize your thoughts. Also, you should keep the tone conversational and craft a unique introduction to draw the reader in. Finally, you’ll want to add plenty of images to break up the monotony of text.
Key Takeaways:
- Long-form posts are great for bringing people in and teaching them something from start to finish
- Longer posts can go deep into topics, while short posts are better for answering short questions
- Here are some examples of great long posts that are designed for the reader
“You want a full rundown, concrete information, and actionable tips that will assist you begin a successful company.”
Read more: https://blog.hubspot.com/marketing/the-ins-and-outs-of-writing-long-form-content
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