It not only is important, but at this point, it is a requirement. Creating a social media page will not only reach out to more people, but it will be people that are looking for your specific type of business. Social media is also free making it a very cost effective solution. You can automate it as well if you want creating data you can use for a marketing campaign. This will create a brand for you.
- Social media is a cost effective and free way to reach your target audience.
- You can connect with those around you building loyalty and creating a brand.
- You can become affiliated with other places in the area if possible.
"Because social media has no hours of business, you can interact and connect at any time from anywhere with an Internet connection."