It is essential to put an emphasis on backlinks in order to move your marketing strategy forward. A backlink is important to digital marketing because they show a vote of confidence from one website to another. Google uses these to find and rank the best content available from their search engine. There are a few different types of backlinks as well such as dofollow and nofollow. The best way to create one is to find outdated content and change the domain.
- If you’re looking to improve your link-building strategy, take a look at how to create backlinks to your site, examples of a backlink, and more from Mirabel’s Marketing Manager.
- Blogs continue to reign as a No. 1 source of content marketing. Blue Iris Marketing, a boutique marketing agency, demonstrates which content is most attractive to backlinking websites.
- They come in the form of Social media websites, blog comments, forums, press leases, etc.
“In this to-from scenario, when Website A links to Website B, Website A creates an external link to Website B.”