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How Marketing AI Will Transform Your Lead Generation (and Conversion)

August 3, 2019 By Team Writer Leave a Comment

Lead generation can be an excruciating process and can sometimes interfere with the way in which you’d like to perform business operations. Mike Kaput takes a few minutes to summarize how AI is influencing marketing lead generation by creating predictions on the data and utilizing what is currently stored to make analytical decisions. He also touches on the need for the appropriate database and how you could potentially convert your current set of leads into more sales.

Key Takeaways:

  • The term known as AI or artificial intelligence covers several technologies and people have come to recognize it as machine learning, computer vision, or language processing.
  • Many persons do not know much about AI but the fact remains that they use devices that are powered by AI every day.
  • Many voice assistants like Alexa and Siri are dependent on AI in order to understand human speech and give appropriate responses.

“Artificial intelligence is about to change lead generation and conversion as you know it. In the process, it’ll have a transformative impact on companies and careers.”

Read more: https://unbounce.com/marketing-ai/how-ai-will-transform-your-lead-gen/

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