The very first public version of Google, run from a haphazard stack of PCs in the founders’ dorm rooms, was — to put it mildly – very primitive. It was only in subsequent years, well after their initial success and massive funding, that the post-ranking component of Google became nearly predominant in the task of getting a page in the top 10 results. I’ll cover all of these in detail in the next two chapters. Here, I’ll present the laundry list of of algorithms and acronyms that collectively stand between the core ranking algorithm and what you see when you search.
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